Happy Earth Day from Casting Frontier

April 22, 2012

Today is the day we celebrate our earth with beach clean ups, recycling, and a growing awareness of ways we can decrease our personal and collective ecological footprints. Although there’s a lot more work to be done, people are making real efforts to make a difference by bringing their own bags to grocery stores, installing solar panels on their homes, and driving more hybrid cars. Earth Day is so important because it keeps us focussed on our daily decisions that impact our planet–and forces us to really consider the good, the bad, and the ugly of our habits.

What practices have you been exercising to help in this cause? Do you turn the faucet off when you brush your teeth? Do you put on a sweater instead of turning up the heat in your home? Unplug your appliances when not in use? Whether you’re diligent about these things, or have been more lax than you care to admit, there’s one thing for certain: If you have a Casting Frontier membership, you really are participating in healing the earth. 

Back in the day, Casting Directors dealt with paper headshots, resumes, size cards, and Polaroids for each actor every time he or she auditioned. In a casting facility with, say, eight casting jobs going on any given day, you’d have to multiply all of this paper waste by 800. Now consider the many couriers required to ship audition tapes across country to the various people involved in the production process. Remember, this reflects the waste from just one day in one casting facility. Needless to say, the casting business was an ecological mess!

In 2006 Casting Frontier changed all of that with the launch of iSession™. Using their years of experience in commercial casting and technology, Joey Rubenstein (CEO) and Andreas Tompros (COO) created this revolutionary audition-uploading system that allows Casting Driectors to streamline their workflow. Building on that initial success, Casting Frontier has since developed into an A-Z casting solution, moving the entire casting process online and reducing the carbon footprint of the casting business. It is also the first company to develop a comprehensive set of mobile casting tools specifically designed for the iPad, iPhone as well as the Android devices. These revolutionary apps include: iSession Mobile, Director on the Go, Agent on the Go, and Actor on the Go.

Casting Frontier is proud to be part of the green movement. And we are so appreciative that you’re onboard as well. Click here to see Casting Frontier members give their testimonials about the many green advantages our profiles provide.